Mass Media Research: An Introduction / 8th Edition

Roger D. Wimmer & Joseph R. Dominick
 

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Media Effects Chapter

PDF File

Word File

Information Links

Ideas for Research

Sampling

Error Calculators

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Areas Under the Normal Curve

The Authors

Statistics Sources

Exercises

Readings

The Research Doctor Archive

Editions

Estimated Dialings for Telephone Study

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Student Resources for Mass Media Research 8e

Instructor's Page

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ATTENTION!

Corrections